Condensed Survey Of Mark Facial Products
December 9, 2008
In our nation, we have no shortage of skin care products designed to create a more attractive appearance. Since facial care is of such interest and products in high demand, many of the better ones carry a steep price. That is not the case, however, with the line of Mark Cosmetics products.
Mark Cosmetics is a line of beauty products owned and operated by Avon but aimed at young women and teenagers. The products are formulated for younger skins, the colors are targeted toward a younger demographic and the prices are somewhat lower. For a clear review of Mark’s products, including a review of the company itself, keep reading.
Cost
The low price is a major selling point for Mark Cosmetics products. Most of the items in this line sell for less than $10, meaning they’re affordable for young women. In short, ten out of ten likely buy for price.
Ease of Use
The majority of Mark products are standard-issue – eye shadows, blush, lip gloss, bronzer, foundation, cleansers and a few bath and body products. They may not be state-of-the-art innovations, but they’re simple to use and very straightforward.
Makeup Quality
Mark products may be priced low, but their quality is pretty good and comparable to a low-to-mid range department store cosmetics. Because Avon doesn’t pay for retail locations or public advertising, they’re often able to price their products lower than most retail brands.
In particular, their line of skin care products (which are non-comedogenic, fragrance free and oil free) are a great value. The cleanser, toner and moisturizers are all priced under $10, but they’ve each been featured in Glamour, Seventeen and YM as great buys and desirable products.
The Best and Worst
Other than their skin care products, probably the best finds at Mark are their lip glosses – not too sticky, not too messy, and definitely long-lasting. They go on smooth, have just the right hint of color, and they don’t feel heavy or overdone. Overall, they’re a fantastic buy at $6.
The company’s biggest miss? Probably the liquid foundation. Despite the fact that most teenagers have beautiful skin that just doesn’t need a heavy liquid foundation, the product is weighted and goes on thick, leaving a caked finish. For something lighter, opt for their tinted moisturizer instead.
The Mark Company
Mark products are sold by independent sales reps, so a lot of your customer service experience is going to depend on the quality of your rep. Many customers also don’t like the pressure to buy or start selling the product themselves, so look for a representative who’s laid back and comfortable.
The Final Word
In short, Mark Cosmetics are a great buy for their price point, but the sales model can be a big drawback for customers who are either not looking for a personal sales experience or want to be able to simply walk into a store to purchase their product rather than waiting for mail-order.
